With the long-awaited finale of Squid Game, Netflix bid farewell to its most-watched title ever. To mark the moment, Netflix and Mutant brought the world of the iconic series to the center of Rotterdam with a lifelike arena and the infamous 5.5-meter dolls Young-hee and Chul-su. Nearly 4,000 fans stepped into the games, each with one minute to survive the challenge. Those eliminated were out—just like in the show. Visitors could leave their “last words” in the iconic piggy bank, creating a viral farewell to a series that reshaped global entertainment.